These keywords are more likely to generate a lot of impressions and clicks for promoted videos. Usually, keyword suggestions found in Google Ads will be very general because Google wants you to use keywords with high search volume for your ads. Which is why keywords that you will find there might not be closely related to the topic that you want to cover. Just like the non-existent YouTube keyword tool, it was created to facilitate paid video and ads promotion. To use it, you need to have an Google Ads account. It was moved over to Display Planner's AdWords video keyword suggestions. As of September 2014, YouTube's own keyword tool stopped working.
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